Educational research only—not investment advice or a recommendation. Scores and estimates may use delayed, incomplete, restated, or corrected market and filing data. Independently verify information before making an investment decision.

Hasbro, Inc.

HASNASDAQ
Wall Street Score · overall investment29/100
$118.68USD+$0.35 (+0.30%)
Company website shop.hasbro.com/en-us
Headquarters1027 Newport Avenue, Pawtucket, RI, 02861, US
Financial statement currencyUSD · no FX conversion applied
Consumer Cyclical · Leisure
Price updated todayFinancials updated Oct 23, 2026

HAS · Price history

Price at last available close

$118.68

+$30.42 (+34.47%) 1M

2026-10-28

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Company & revenue

About Hasbro, Inc.

Primary reporting period: 2025-12-28 · Research updated Oct 12, 2026. A research update is not a new financial filing.

Who they are

Hasbro, Inc., alongside its various subsidiaries, operates as a global leader in the play and entertainment industry. Its Consumer Products segment focuses on the procurement, marketing, and global distribution of toys and games. This division further amplifies its brands by out-licensing trademarks, characters, and intellectual property rights to third parties, enabling the creation and sale of a diverse range of branded consumer goods, such as apparel and toys.

How they make money

Hasbro generates revenue primarily through the design, manufacture, and marketing of toys, games, and licensed consumer products. The company operates through a business model that leverages its intellectual property across physical toys, digital gaming platforms, and entertainment media, selling products to retailers and generating royalties from licensing its brands.

Products & services

Hasbro produces a wide range of toys, board games, card games, and digital gaming experiences, while also managing intellectual property for entertainment and licensed consumer goods.

Brands & revenue mix

Magic: The Gathering

A major trading card game brand and key driver of the company's gaming revenue.

Separate brand revenue is not available in this research.Source

Dungeons & Dragons

A prominent tabletop role-playing game brand within the company's gaming portfolio.

Separate brand revenue is not available in this research.Source

Revenue share is not unit sales or a best-seller ranking. Parent brands and included sub-brands can overlap; do not add overlapping rows.

Product / operating segments

No reconciled product or operating-segment revenue breakdown is available for the current research period. Company-wide revenue remains separate from segment disclosure.

Geographic revenue

U.S. and CanadaUSD 2.81B59.7%

Period ended 2025-12-28Source

InternationalUSD 1.90B40.3%

Period ended 2025-12-28Source

Calculated from reported segment revenue. Check the source period and revenue basis before comparing shares. Categories can overlap and may not add to 100%.

Customer types

Customer concentration

The company's top five retail customers accounted for approximately 35% of its consolidated net revenues in 2025.

Suppliers, materials & equipment

  • Contract Manufacturers — The company utilizes various third-party contract manufacturers to produce its toys and games, with the specific supplier companies remaining unnamed in the filing.Source

Strengths

  • Strong intellectual property portfolio including Magic: The Gathering and Dungeons & DragonsSource

Risks

  • Dependence on retail sector and concentration of sales among top customersSource

Wall Street Score

Overall investment score · Quality, value, risk and opportunity

29

Poor

PoorElite

View category scores →

Company Quality

How good is the actual business—regardless of today’s stock price?

49

Weak

Financial Strength

61

Business Quality / Moat

32

Management

76

Growth Quality

37

Risk / Durability

20

Weak Company · Expensive Stock

Uses financial strength, moat, management, growth quality and durability. It excludes share price, P/E, market cap, intrinsic value and margin of safety.

Opportunity

Opportunity Score · How does the current price compare with estimated value?

32

Avoid

Based on current valuation, company quality, recent trends, and available market signals.

View score details →

Model Outlook

12-month model · What does the model think happens next?

35/100

Building Historical Record

Model Score 35/100 — estimates relative performance potential, distinct from the overall Wall Street Score and the separate Company Quality score.

Probability unavailable — the model has not produced a calibrated probability yet.

Click for full breakdown →

WSS View

The quick read

The overall Wall Street Score is low across its combined quality, valuation and risk inputs. This can reflect an expensive share price, business weaknesses, or both; check Company Quality and the category breakdown before drawing a conclusion.

At today’s price, the WSS valuation framework currently reads as less attractive based on the available valuation and market data.

The model outlook is currently cautious.

What we like

No strong positive signal is being highlighted from the currently available summary data.

What to watch
  • •Debt service risk
  • •Valuation is a weaker part of the current profile
  • •Revenue fundamentals are weak
  • •Asset quality is a weaker factor

Company-specific research

Questions worth answering for HAS

Research inputs 100% complete

These questions are generated from this company's current financial and score data so the page adds context instead of treating the headline score as a stand-alone conclusion.

  • •Can HAS maintain its current revenue growth rate and improve the amount of that revenue that turns into earnings and cash?
  • •Is HAS's positive free cash flow repeatable, or is the current level being helped by temporary working-capital or spending changes?
  • •Is HAS's debt load manageable relative to cash generation, interest costs and upcoming maturities?
  • •What future growth or profitability would be needed to justify HAS's current valuation?
Debt service risk
Business analysis: 16 days ago · Fresh

Essential Investment Snapshot

Wall Street Score

29

0–100 · Poor

Opportunity Score

32

0–100 · Poor

Market Cap

$16.74B

P/E Ratio

17.3

EPS

$6.77

52-Week High

$117.25

52-Week Low

$69.50

Beta

0.44

Intrinsic Value

$57.54

Analyst Target

$110.00

Shares Outstanding

140.2M

Total Revenue

$5.18B

Total Debt

$3.51B

Dividend Yield (TTM)

2.36%

View dividend history

Liquidation Value / Share

$6.69

Estimated net asset value per share

Dividend / Share (TTM)

$2.80

Trailing 12 months by ex-date; not a forecast

Momentum & Volatility Signals

Two different market-behavior signals. Momentum measures direction and trend strength. Volatility measures how large and unstable the price moves are, regardless of direction.

0–100 market signals
Momentum
92/ 100
-0 pts / 5d

Strong upward momentum

5D +4.1% · 20D +35.4% · RSI 97 · Price vs 20D avg +16.7%
Volatility
41/ 100
-1 pts / 5d

Normal movement

20D realized vol 41.2% · 60D 31.0% · Acceleration 1.33x
Momentum = Where is it going?

A high momentum score means price has been trending upward with confirming short- and medium-term strength. A low score means downward or weakening momentum.

Volatility = How violently is it moving?

A high volatility score means larger, less stable price swings. It can happen while a stock is rising or falling, so high volatility is not automatically bullish or bearish.

Important: the volatility score above is based on realized price volatility. Implied volatility (IV) comes from options prices and represents the market's expected future movement. Wall Street Score will keep IV separate and will only display it when a verified options-chain feed is available.

Notices for HAS

Detected from reported data — verify before acting.

Dividend history reported

Dividend payments are recorded. Review the dates and regular/special classification below; past payments do not guarantee future dividends.

Debt service risk

Interest coverage is low (~0.1x). Earnings may be strained to cover interest expense.

Community Sentiment

0 active · 0 total calls
0% Bullish (0) 0% Bearish (0)

No personal call yet on HAS.

Potential upside factors

  • +Growth opportunities may come from revenue expansion, margin improvement, new products, market-share gains, and stronger cash flow.
  • +Strong intellectual property portfolio including Magic: The Gathering and Dungeons & Dragons.
  • +Positive free cash flow may provide capacity to invest in growth.

Potential downside factors

  • −Key risks may include competition, margin pressure, debt levels, valuation risk, and changes in demand within the Leisure industry.
  • −Dependence on retail sector and concentration of sales among top customers.

These research factors come from saved company research and financial data, not community votes. They are starting points to verify against filings, not buy or sell recommendations.

Create a free account to make a call.

Scores

Click any score for full breakdown
Wall Street Score
Weak29/ 100
Weak (0–50)Fair (51–71)Strong (72+)

Poor

29

Tap for breakdown →

Fair

65

Debt Cost4.8%
Debt Reduction YoY0.3%
Debt / Equity6.32x

Tap for breakdown →

Poor

27

Revenue YoY10.2%
Revenue CAGR-3.1%
Net Margin18.5%

Tap for breakdown →

Poor

21

Asset Growth YoY-12.4%
Liquidation/Share$6.69
Net Assets/MCap0.18x

Tap for breakdown →

Poor

30

Earnings Yield5.8%
Buyback Yield0.2%
Debt Cost4.8%

Tap for breakdown →

Strong

76

ROIC0.3%
ROE102.0%
ROA14.9%

Tap for breakdown →

Poor

32

EPS Growth—
FCF/Share Growth16.2%
Rev/Share Growth0.3%

Tap for breakdown →

Poor

22

Intrinsic Value$57.54
Value Reference$34.53
MOS-106.2%

Tap for breakdown →

Weak

43

Revenue27
Moat32
Valuation22

Tap for breakdown →

Poor

0

MOS %-106.2%
Value Reference$34.53
Deep Discount Reference$23.02

Tap for breakdown →

Poor

9

Interest Coverage0.1x
ROIC0.3%
FCF Yield5.0%

Tap for breakdown →

Poor

27

Financial9
Valuation22
Debt65

Tap for breakdown →

Poor

30

Survival Years0.4 yrs
Current Ratio1.38x
FCF Margin17.7%

Tap for breakdown →

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Score Changes

7 historical score records available

Previous Score

29

Oct 22, 2026

Change

-0.1

points

Current Score

29

Oct 23, 2026

Category Changes

Revenue-0.3
Debt0
Assets-0.2
Capital-1.0
Management0
Moat0
Valuation0
Buffett-0.1

HAS decreased 0.1 points because some fundamentals weakened.

Projected Score

Projected Score

37

Projected Change

+8.0 points

Preliminary comparable-period financial changes suggest improvement of approximately 8.0 points. This is a projected estimate, not the official WallStreetScore.

Price vs. Value

Overvalued

Current Price

$118.68

Model Intrinsic Value

$57.54

Difference

+$61.14

+106.2% vs IV

Margin of Safety

-106.2%

UndervaluedFair ValueOvervalued
Value Reference: $34.53
Deep Discount Reference: $23.02

Financial Charts

Revenue

201420152016201720182019202020202021202120222022202320242025$0$2.0B$4.0B$6.0B$8.0B

Additional Metrics

Operating Cash Flow

20142016201820202021202220232025$0$250M$500M$750M$1.0B

Total Debt

2014201620182020202220242025$0$1.5B$3.0B$4.5B$6.0B

Total Assets

2014201620182020202220242025$0$3.0B$6.0B$9.0B$12.0B

Net Margin %

No data
Monetary values in USD. Share counts in raw units.

Free includes 3 annual periods plus available TTM; Premium includes up to 10 annual periods. History depends on available company filings. Swipe the table horizontally to see older periods. A dash means unavailable, not zero.

Line ItemTTM2025202420232022202220212021202020202019
Revenue$5.18B$4.70B$4.14B$5.00B····························
Cost of Revenue$1.42B$1.70B$1.46B$2.13B····························
Gross Profit$3.76B$3.00B$2.67B$2.87B····························
Research & Development$405.0M$385.6M$294.1M$306.9M····························
SG&A Expenses$1.18B$1.48B$1.53B$1.84B····························
Operating Expenses$2.39B$2.99B$1.98B$4.41B····························
EBITDA$1.49B$1.20B$880.5M-$863.2M····························
Operating Income$1.36B$11.1M$690.0M-$1.54B····························
Interest Expense$171.4M$163.4M$171.2M$186.3M····························
Income Before Tax$1.21B-$102.0M$497.0M-$1.71B····························
Income Tax Expense$253.9M$216.2M$102.6M-$221.3M····························
Net Income$956.5M-$322.4M$385.6M-$1.49B····························
Basic EPS$6.77$-2.30$2.77$-10.73····························
Basic Shares141M140M139M139M····························
Diluted Shares143M140M140M139M····························
Upgrade to Premium for up to 10 annual periods, where available.
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Earnings Summary

Estimated earnings date:Feb 9, 2027
Estimated EPS: $1.54Estimated revenue: $1.44B
Sep 27, 2026Q3FY2026

Revenue

$1.60B

Estimate unavailable.

Revenue Beat/Miss

Not available (no estimate stored)

EPS

$2.77

Estimate unavailable.

EPS Beat/Miss

Not available (no estimate stored)

Debt Change

+4.9%

Cash Change

+37.0%

Margin Change

+7.9 pp

Debt and cash show percentage changes versus the comparison period; margin shows the change in percentage points (pp). These are company-wide changes, not per-share amounts.

Financial Changes Since Prior Period

What Improved

  • Margins expanded
  • Cash position grew

What Weakened

  • Debt increased

Potential Score Impact

Positive indicators included revenue growth, EPS growth, cash levels, net income margin. Pressure indicators included debt levels. These factors may support or pressure the Revenue, Management, Financial, and Debt categories; this summary does not claim that the stored scores changed.

Stored Earnings Analysis

Revenue increased 15.0%. EPS increased 68.9%. Cash increased 37.0%. Total debt increased 4.9%. Net income margin improved by 7.9 percentage points.

Earnings-Call Transcript

Earnings-call transcript analysis is not currently available.

These results may influence future scores when the next evaluation is completed.

Upgrade to Premium to unlock all earnings history.View plans
Earnings data: 32 days ago · Stale

Insider Activity

Guru / Smart Money

Guru Score

53

Smart Money

53

Number of Gurus

4

Total Guru Value

Avg Portfolio Weight

Largest Holder

Largest Holder %

New Positions

Increased Positions

Reduced Positions

Exited Positions

Net Guru Sentiment

Loading data...

Short Interest

Government disclosed trading activity is available on the Smart Money directory. Filings may be delayed and may not represent complete current holdings.

Dividend History

Log in to view dividend history.

Conservative Projected Values

3 Years

$———.——

Premium

5 Years

$———.——

Premium

10 Years

$———.——

Premium

Conservative Projection Rate

——%

Premium

Conservative Projected Values — price projections derived from actual 10-year adjusted historical returns, conservatively adjusted and capped at 8% annually. These are distinct from the Outperformance Model Score and WallStreetScore.

Conservative Projected Values

Premium unlocks the 3-year, 5-year, and 10-year conservative projected values with full calculation breakdowns based on actual historical returns.

Start 7-Day Free Trial

Historical Outperformance Record

Premium includes stored forecasts and any available evaluated results. Completed results, win rates and calibrated probabilities are shown only when supported records exist; access does not create historical outcomes.

Start 7-Day Free Trial

Historical Trends

7 historical records
Jul 23, 26Aug 14, 26Sep 28, 26Oct 1, 26Oct 20, 26Oct 22, 26Oct 23, 260255075100

Historical Score Chart

3 of 7 records shown
3 historical score records are shown. Start your seven-day free trial to unlock 4 more records and the complete score history.Start Free Trial

Wall Street Score

Oct 20, 26Oct 22, 26Oct 23, 260255075100

Debt Score

Oct 20, 26Oct 22, 26Oct 23, 260255075100

Revenue Score

Oct 20, 26Oct 22, 26Oct 23, 260255075100

Asset Score

Oct 20, 26Oct 22, 26Oct 23, 260255075100

Capital Score

Oct 20, 26Oct 22, 26Oct 23, 260255075100

Management Score

Oct 20, 26Oct 22, 26Oct 23, 260255075100

Moat Score

Oct 20, 26Oct 22, 26Oct 23, 260255075100

Valuation Score

Oct 20, 26Oct 22, 26Oct 23, 260255075100

Buffett Score

Oct 20, 26Oct 22, 26Oct 23, 260255075100

Intrinsic Value

Oct 20, 26Oct 22, 26Oct 23, 26$55.00$56.00$57.00$58.00$59.00

Value Reference

Oct 20, 26Oct 22, 26Oct 23, 26$32.00$33.00$34.00$35.00$36.00

Margin of Safety %

Oct 20, 26Oct 22, 26Oct 23, 26-1.0%-1.0%-0.9%-0.9%-0.9%

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OSW

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PLNT

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YETI

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MAT

Mattel, Inc.

44Weak
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News

Rumor Mill · HAS

Corporate developments & opportunities

Explore market →

No reviewed developments match this filter.

Evidence credibility is not a forecast of stock performance. Rumor Mill is separate from the WSS score.

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