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Baosheng Media Group Holdings Limited
BAOSNASDAQ
Wall Street Score · overall investment21/100
$0.17USD$-0.01 (-3.04%)
Severe listing-compliance risk
The share price is below $1 and the stored reverse-split/listing-risk level is CRITICAL. No verified reverse-split authorization or announced reverse split is currently recorded. This is a risk signal, not confirmation that Nasdaq has issued a deficiency notice.
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Primary reporting period: 2025-12-31 · Research updated Oct 13, 2026. A research update is not a new financial filing.
Who they are
Operating as a digital marketing services provider in the People's Republic of China, this firm acts as an intermediary, linking businesses seeking to advertise with various online media platforms. For its advertising clients, the company offers comprehensive management of their digital campaigns. This includes providing expert guidance on marketing strategies, budget allocation, and channel selection; acquiring suitable ad inventory; optimizing ad performance; and meticulously overseeing the entire ad placement and adjustment process.
How they make money
Baosheng Media Group Holdings Limited operates as an online marketing solutions provider in China. The company generates revenue primarily by providing digital advertising services to advertisers, acting as an intermediary that connects advertisers with various media platforms, and earning service fees or commissions based on the advertising spend managed through its platform.
Products & services
Online marketing solutions, including advertising placement, digital marketing strategy, and media buying services across various internet platforms.
Brands & revenue mix
No separate brand or brand-level revenue disclosure was confirmed in the reviewed sources. This does not mean the company has no brands.
Product / operating segments
Rebates and incentives offered by publishersUSD 488,69285.9%
Calculated from reported segment revenue. Check the source period and revenue basis before comparing shares. Categories can overlap and may not add to 100%.
Geographic revenue
No reconciled geographic revenue breakdown was confirmed for the current research period.
The company has historically disclosed that it relies on a limited number of major media platforms for its advertising inventory and faces risks related to the loss of, or decrease in volume from, significant customers.
Suppliers, materials & equipment
Media Platforms — Various internet media platforms and publishers that provide the advertising inventory used by the company to serve its clients.Source
Strengths
Established presence in the Chinese digital advertising marketSource
Risks
Risks related to doing business in China and regulatory environmentSource
Dependence on a limited number of media platforms for advertising inventorySource
Overall investment score · Quality, value, risk and opportunity
21
Poor
PoorElite
View category scores →
Company Quality
How good is the actual business—regardless of today’s stock price?
22
Poor
Financial Strength
34
Business Quality / Moat
0
Management
40
Growth Quality
20
Risk / Durability
10
Weak Company · Expensive Stock
Uses financial strength, moat, management, growth quality and durability. It excludes share price, P/E, market cap, intrinsic value and margin of safety.
Model Outlook
12-month model · What does the model think happens next?
Outperformance analysis is not currently available.
Reverse-split / listing-compliance risk: CRITICAL
This is a risk signal, not a prediction. It is separate from Wall Street Score and does not change the company score. It looks for listing-pressure signals such as prolonged Nasdaq trading below $1, very low share price, micro-cap size, negative free cash flow, and verified recent reverse splits.
Risk indicator: 75/100
WSS View
The quick read
The overall Wall Street Score is low across its combined quality, valuation and risk inputs. This can reflect an expensive share price, business weaknesses, or both; check Company Quality and the category breakdown before drawing a conclusion.
A current Opportunity Score is not available.
The 12-month model outlook is not currently available.
What we like
No strong positive signal is being highlighted from the currently available summary data.
What to watch
•Share split detected
•Elevated debt risk
•M&A headline · Aug 17, 2026
•Valuation is a weaker part of the current profile
•Revenue fundamentals are weak
Company-specific research
Questions worth answering for BAOS
Research inputs 100% complete
These questions are generated from this company's current financial and score data so the page adds context instead of treating the headline score as a stand-alone conclusion.
•Can BAOS maintain its current revenue growth rate and improve the amount of that revenue that turns into earnings and cash?
•How long can BAOS fund negative free cash flow using its current cash position before it may need more debt or new shares?
•How is BAOS likely to use its cash advantage: reinvestment, acquisitions, debt reduction, dividends or buybacks?
•What specifically needs to improve for BAOS to reach sustainable profitability?
•What future growth or profitability would be needed to justify BAOS's current valuation?
Two different market-behavior signals. Momentum measures direction and trend strength. Volatility measures how large and unstable the price moves are, regardless of direction.
A high momentum score means price has been trending upward with confirming short- and medium-term strength. A low score means downward or weakening momentum.
Volatility = How violently is it moving?
A high volatility score means larger, less stable price swings. It can happen while a stock is rising or falling, so high volatility is not automatically bullish or bearish.
Important: the volatility score above is based on realized price volatility. Implied volatility (IV) comes from options prices and represents the market's expected future movement. Wall Street Score will keep IV separate and will only display it when a verified options-chain feed is available.
Notices for BAOS
Detected from reported data — verify before acting.
Share split detected
A recent SEC filing references a reverse stock split/share consolidation. Repeated reverse splits receive progressively harsher score ceilings.
Total debt is at least one year of revenue • Interest coverage is below 2x • Free cash flow is negative
M&A headline · Aug 17, 2026
Baosheng Pursues Strategic Acquisition of Blue Intelligence Cloud Innovation Technology to Accelerate Its Expansion into AI Marketing — This is a provider-linked headline, not an independently confirmed event. Check the article and company filings for the subject, proposed/completed status, and subsequent updates.
+Growth opportunities may come from revenue expansion, margin improvement, new products, market-share gains, and stronger cash flow.
+Established presence in the Chinese digital advertising market.
Potential downside factors
−Debt risk (elevated): Total debt is at least one year of revenue.
−Interest coverage is below 2x.
−Free cash flow is negative.
−Risks related to doing business in China and regulatory environment.
These research factors come from saved company research and financial data, not community votes. They are starting points to verify against filings, not buy or sell recommendations.
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Scores
Click any score for full breakdown
Wall Street Score
Very Weak21/ 100
Weak (0–50)Fair (51–71)Strong (72+)
Debt
Fair
50
Debt Cost1.7%
Debt Reduction YoY-6.7%
Debt / Equity0.22x
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Revenue
Weak
40
Revenue YoY109.7%
Revenue CAGR-21.4%
Net Margin-3259.9%
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Asset
Fair
55
Asset Growth YoY-41.6%
Liquidation/Share$2.14
Net Assets/MCap31.89x
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Capital
Poor
0
Earnings Yield-10613.9%
Buyback Yield0.0%
Debt Cost1.7%
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Management
Weak
40
ROIC-270.9%
ROE-1183.1%
ROA-313.3%
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Moat
Poor
0
EPS Growth—
FCF/Share Growth—
Rev/Share Growth-33.9%
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Valuation
Poor
0
Intrinsic Value—
Value Reference—
MOS—
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Buffett
Poor
35
Revenue40
Moat0
Valuation0
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MOS
Poor
0
MOS %—
Value Reference—
Deep Discount Reference—
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Financial
Poor
6
Interest Coverage-614.3x
ROIC-270.9%
FCF Yield-617.7%
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Master
Poor
21
Financial6
Valuation0
Debt50
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Resilience
Poor
30
Survival Years0.7 yrs
Current Ratio0.75x
FCF Margin-397.8%
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Score Changes
5 historical score records available
Previous Score
21
Sep 9, 2026
Change
Unchanged
Current Score
21
Oct 1, 2026
Category Changes
Revenue0
Debt0
Assets0
Capital0
Management0
Moat0
Valuation0
Buffett0
BAOS score was unchanged.
Projected Score
Projected Score
21
Projected Change
-0.8 points
Preliminary comparable-period financial changes suggest decline of approximately 0.8 points. This is a projected estimate, not the official WallStreetScore.
Price vs. Value
Valuation unavailable
Current Price
$0.17
Model Intrinsic Value
—
Difference
—
Margin of Safety
—
Value Reference: —
Deep Discount Reference: —
Intrinsic value is not currently available for this stock, so valuation can't be calculated.
Monetary values in USD. Share counts in raw units.
Income StatementBalance SheetCash Flow
AnnualQuarterlyTTM + Annual
All rows
Free includes 3 annual periods plus available TTM; Premium includes up to 10 annual periods. History depends on available company filings. Swipe the table horizontally to see older periods. A dash means unavailable, not zero.
Line Item
TTM
2025
2024
2023
2022
2021
2020
2019
2018
Revenue
$1.2M
$569K
$624K
$922K
····
····
····
····
····
Cost of Revenue
$1.2M
$877K
$433K
$308K
····
····
····
····
····
Gross Profit
$40K
-$308K
$191K
$613K
····
····
····
····
····
Research & Development
$0.00
$0.00
$0.00
$0.00
····
····
····
····
····
SG&A Expenses
$11.2M
$4.3M
$3.9M
$2.2M
····
····
····
····
····
Operating Expenses
$34.2M
$7.1M
$26.9M
$3.1M
····
····
····
····
····
EBITDA
-$33.2M
-$7.1M
-$26.4M
-$1.4M
····
····
····
····
····
Operating Income
-$34.2M
-$7.5M
-$26.7M
-$2.5M
····
····
····
····
····
Interest Expense
$231K
$12K
$135K
$14K
····
····
····
····
····
Income Before Tax
-$38.9M
-$12.0M
-$26.9M
-$1.8M
····
····
····
····
····
Income Tax Expense
$695.00
$695.00
$0.00
$0.00
····
····
····
····
····
Net Income
-$38.9M
-$12.0M
-$26.9M
-$1.8M
····
····
····
····
····
Basic EPS
$-25.33
$-7.83
$-17.51
$-1.20
····
····
····
····
····
Basic Shares
1.53M
1.53M
1.53M
1.53M
····
····
····
····
····
Diluted Shares
1.53M
1.53M
1.53M
1.53M
····
····
····
····
····
Upgrade to Premium for up to 10 annual periods, where available.
Estimated earnings date:A future estimated earnings date is not currently available.
Dec 31, 2025Q4FY2025
Revenue
$285954
Estimate unavailable.
Revenue Beat/Miss
Not available (no estimate stored)
EPS
-$5.11
Estimate unavailable.
EPS Beat/Miss
Not available (no estimate stored)
Debt Change
+6.7%
Cash Change
-14.5%
Margin Change
+1604.9 pp
Debt and cash show percentage changes versus the comparison period; margin shows the change in percentage points (pp). These are company-wide changes, not per-share amounts.
Financial Changes Since Prior Period
What Improved
Margins expanded
What Weakened
Cash position declined
Debt increased
Potential Score Impact
Positive indicators included net income margin. Pressure indicators included revenue growth, EPS growth, cash levels, debt levels. These factors may support or pressure the Revenue, Management, Financial, and Debt categories; this summary does not claim that the stored scores changed.
Stored Earnings Analysis
Revenue declined 50.5%. EPS declined 68.8%. Cash declined 14.5%. Total debt increased 6.7%. Net income margin improved by 1604.9 percentage points.
Earnings-Call Transcript
Earnings-call transcript analysis is not currently available.
These results may influence future scores when the next evaluation is completed.
Government disclosed trading activity is available on the Smart Money directory. Filings may be delayed and may not represent complete current holdings.
Dividend HistoryShare
Dividend History
Dividend data is not available yet. Missing data does not mean this company pays no dividend.
Predictions & Historical PerformanceShare
Conservative Projected Values
3 Years
$———.——
Premium
5 Years
$———.——
Premium
10 Years
$———.——
Premium
Conservative Projection Rate
——%
Premium
Conservative Projected Values — price projections derived from actual 10-year adjusted historical returns, conservatively adjusted and capped at 8% annually. These are distinct from the Outperformance Model Score and WallStreetScore.
Conservative Projected Values
Premium unlocks the 3-year, 5-year, and 10-year conservative projected values with full calculation breakdowns based on actual historical returns.
Premium includes stored forecasts and any available evaluated results. Completed results, win rates and calibrated probabilities are shown only when supported records exist; access does not create historical outcomes.