Educational research only—not investment advice or a recommendation. Scores and estimates may use delayed, incomplete, restated, or corrected market and filing data. Independently verify information before making an investment decision.

Outdoor Holding Company

POWWNASDAQ
Wall Street Score · overall investment25/100
$2.39USD$-0.05 (-2.05%)
Company website www.outdoorholding.com
Headquarters1100 Circle 75 Pkwy, Atlanta, GA, 30339, US
Financial statement currencyUSD · no FX conversion applied
Industrials · Aerospace & Defense
Price updated todayFinancials updated Oct 15, 2026

POWW · Price history

Price at last available close

$2.39

+$0.12 (+5.29%) 1M

2026-10-28

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Company & revenue

About Outdoor Holding Company

Primary reporting period: 2026-03-31 · Research updated Oct 12, 2026. A research update is not a new financial filing.

Who they are

Outdoor Holding Company specializes in digital commerce, primarily operating an internet-based marketplace. A central component of its operations is the GunBroker e-commerce platform, a bidding website that facilitates the legitimate trade of firearms, ammunition, and various hunting and shooting accessories. Beyond its core marketplace, the firm also undertakes banner advertising campaigns.

How they make money

Outdoor Holding Company operates an e-commerce marketplace, GunBroker.com, which connects buyers and sellers of firearms, ammunition, and outdoor gear. The company generates revenue primarily through transaction fees, listing fees, and advertising services provided to users and federally-licensed firearm dealers on its platform.

Products & services

The company operates the GunBroker.com online marketplace, providing a platform for the sale of firearms, ammunition, and outdoor sporting goods, while facilitating compliance with state and federal regulations.

Brands & revenue mix

GunBroker.com

The primary online marketplace brand for firearms and outdoor gear.

Separate brand revenue is not available in this research.Source

Revenue share is not unit sales or a best-seller ranking. Parent brands and included sub-brands can overlap; do not add overlapping rows.

Product / operating segments

No reconciled product or operating-segment revenue breakdown is available for the current research period. Company-wide revenue remains separate from segment disclosure.

Geographic revenue

No reconciled geographic revenue breakdown was confirmed for the current research period.

Customer types

  • Federally-licensed firearm dealersSource
  • Individual consumers in the outdoors communitySource

Customer concentration

For the fiscal year ended March 31, 2026, the company reported that no customers comprised more than 10% of its total revenue.

Suppliers, materials & equipment

  • unnamed — The company relies on various third-party technology and hosting service providers to maintain the GunBroker.com platform infrastructure.Source

Strengths

  • Established brand presence in the online firearms and outdoor sporting goods marketplaceSource

Risks

  • Regulatory and legal risks associated with the sale of firearms and ammunitionSource
  • Dependence on the continued operation and security of the GunBroker.com platformSource

Wall Street Score

Overall investment score · Quality, value, risk and opportunity

25

Poor

PoorElite

View category scores →

Company Quality

How good is the actual business—regardless of today’s stock price?

33

Poor

Financial Strength

40

Business Quality / Moat

23

Management

54

Growth Quality

28

Risk / Durability

0

Weak Company · Expensive Stock

Uses financial strength, moat, management, growth quality and durability. It excludes share price, P/E, market cap, intrinsic value and margin of safety.

Opportunity

Opportunity Score · How does the current price compare with estimated value?

22

Avoid

Based on current valuation, company quality, recent trends, and available market signals.

View score details →

Model Outlook

12-month model · What does the model think happens next?

31/100

Building Historical Record

Model Score 31/100 — estimates relative performance potential, distinct from the overall Wall Street Score and the separate Company Quality score.

Probability unavailable — the model has not produced a calibrated probability yet.

Click for full breakdown →

WSS View

The quick read

The overall Wall Street Score is low across its combined quality, valuation and risk inputs. This can reflect an expensive share price, business weaknesses, or both; check Company Quality and the category breakdown before drawing a conclusion.

At today’s price, the WSS valuation framework currently reads as less attractive based on the available valuation and market data.

The model outlook is currently cautious.

What we like
  • •Recent buyback activity is present
What to watch
  • •Debt service risk
  • •Repurchase headline · Oct 22, 2026
  • •Valuation is a weaker part of the current profile
  • •Revenue fundamentals are weak
  • •Debt / balance-sheet profile needs attention

Company-specific research

Questions worth answering for POWW

Research inputs 100% complete

These questions are generated from this company's current financial and score data so the page adds context instead of treating the headline score as a stand-alone conclusion.

  • •Can POWW maintain its current revenue growth rate and improve the amount of that revenue that turns into earnings and cash?
  • •How long can POWW fund negative free cash flow using its current cash position before it may need more debt or new shares?
  • •How is POWW likely to use its cash advantage: reinvestment, acquisitions, debt reduction, dividends or buybacks?
  • •What future growth or profitability would be needed to justify POWW's current valuation?
⚠ 2 warningsView warning details
Debt service riskRepurchase headline · Oct 22, 2026
Business analysis: 16 days ago · Fresh

Essential Investment Snapshot

Wall Street Score

25

0–100 · Poor

Opportunity Score

22

0–100 · Poor

Market Cap

$277.4M

P/E Ratio

87.8

EPS

$0.03

52-Week High

$2.67

52-Week Low

$1.49

Beta

0.96

Intrinsic Value

$0.22

Analyst Target

$2.75

Shares Outstanding

117.1M

Total Revenue

$53.7M

Total Debt

$10.9M

Dividend

No current dividend

View dividend history

Liquidation Value / Share

$2.02

Estimated net asset value per share

Momentum & Volatility Signals

Two different market-behavior signals. Momentum measures direction and trend strength. Volatility measures how large and unstable the price moves are, regardless of direction.

0–100 market signals
Momentum
67/ 100
+5 pts / 5d

Building upward momentum

5D +2.1% · 20D +6.2% · RSI 60 · Price vs 20D avg +4.3%
Volatility
32/ 100
+2 pts / 5d

Low movement

20D realized vol 41.8% · 60D 54.8% · Acceleration 0.76x
Momentum = Where is it going?

A high momentum score means price has been trending upward with confirming short- and medium-term strength. A low score means downward or weakening momentum.

Volatility = How violently is it moving?

A high volatility score means larger, less stable price swings. It can happen while a stock is rising or falling, so high volatility is not automatically bullish or bearish.

Important: the volatility score above is based on realized price volatility. Implied volatility (IV) comes from options prices and represents the market's expected future movement. Wall Street Score will keep IV separate and will only display it when a verified options-chain feed is available.

Notices for POWW

Detected from reported data — verify before acting.

Historical repurchase activity

Reported cash flows or share-count measures indicate past repurchase activity. This does not verify an active buyback authorization or future purchases.

Debt service risk

Interest coverage is low (~-0.5x). Earnings may be strained to cover interest expense.

Repurchase headline · Oct 22, 2026

Outdoor Holding Company Increases Aggregate Share Repurchase Authorization to $35 Million and Extends Program Through July 4, 2027 — This is a provider-linked headline, not an independently confirmed event. Check the article and company filings for the subject, proposed/completed status, and subsequent updates.

GlobeNewsWire

Community Sentiment

0 active · 0 total calls
0% Bullish (0) 0% Bearish (0)

No personal call yet on POWW.

Potential upside factors

  • +Growth opportunities may come from revenue expansion, margin improvement, new products, market-share gains, and stronger cash flow.
  • +Established brand presence in the online firearms and outdoor sporting goods marketplace.

Potential downside factors

  • −Key risks may include competition, margin pressure, debt levels, valuation risk, and changes in demand within the Aerospace & Defense industry.
  • −Regulatory and legal risks associated with the sale of firearms and ammunition.
  • −Dependence on the continued operation and security of the GunBroker.com platform.
  • −Negative free cash flow may increase the need for outside financing and dilution.

These research factors come from saved company research and financial data, not community votes. They are starting points to verify against filings, not buy or sell recommendations.

Create a free account to make a call.

Scores

Click any score for full breakdown
Wall Street Score
Very Weak25/ 100
Weak (0–50)Fair (51–71)Strong (72+)

Poor

25

Tap for breakdown →

Weak

40

Debt Cost15.8%
Debt Reduction YoY-618.1%
Debt / Equity0.05x

Tap for breakdown →

Poor

14

Revenue YoY5.1%
Revenue CAGR-2.6%
Net Margin10.7%

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Weak

46

Asset Growth YoY-10.0%
Liquidation/Share$2.02
Net Assets/MCap0.98x

Tap for breakdown →

Poor

16

Earnings Yield2.2%
Buyback Yield1.0%
Debt Cost15.8%

Tap for breakdown →

Fair

54

ROIC-0.5%
ROE2.4%
ROA2.2%

Tap for breakdown →

Poor

23

EPS Growth—
FCF/Share Growth—
Rev/Share Growth-0.5%

Tap for breakdown →

Poor

0

Intrinsic Value$0.22
Value Reference$0.13
MOS-975.0%

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Poor

31

Revenue14
Moat23
Valuation0

Tap for breakdown →

Poor

0

MOS %-975.0%
Value Reference$0.13
Deep Discount Reference$0.09

Tap for breakdown →

Poor

25

Interest Coverage-0.5x
ROIC-0.5%
FCF Yield-0.5%

Tap for breakdown →

Weak

40

Financial25
Valuation0
Debt40

Tap for breakdown →

Poor

30

Survival Years48.6 yrs
Current Ratio3.96x
FCF Margin-2.7%

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Score Changes

3 historical score records available

Previous Score

25

Oct 1, 2026

Change

Unchanged

Current Score

25

Oct 15, 2026

Category Changes

Revenue0
Debt0
Assets+0.1
Capital0
Management0
Moat0
Valuation0
Buffett0

POWW score was unchanged.

Projected Score

Projected Score

24

Projected Change

-0.8 points

Preliminary comparable-period financial changes suggest decline of approximately 0.8 points. This is a projected estimate, not the official WallStreetScore.

Price vs. Value

Overvalued

Current Price

$2.39

Model Intrinsic Value

$0.22

Difference

+$2.17

+1002.7% vs IV

Margin of Safety

-1002.7%

UndervaluedFair ValueOvervalued
Value Reference: $0.13
Deep Discount Reference: $0.09

Financial Charts

Revenue

201420152016201720192020202120222023202420252026$0$65M$130M$195M$260M

Additional Metrics

Operating Cash Flow

201520172020202220242026-$15M$0$15M$30M$45M

Total Debt

201520172020202220242026$0$4M$8M$12M$16M

Total Assets

201520172020202220242026$0$150M$300M$450M$600M

Net Margin %

No data
Monetary values in USD. Share counts in raw units.

Free includes 3 annual periods plus available TTM; Premium includes up to 10 annual periods. History depends on available company filings. Swipe the table horizontally to see older periods. A dash means unavailable, not zero.

Line ItemTTM2026202520242023202220212020201920172016
Revenue$53.7M$51.1M$49.4M$53.9M····························
Cost of Revenue$10.9M$20.9M$6.5M$7.7M····························
Gross Profit$42.9M$30.2M$42.9M$46.3M····························
Research & Development$0.00$0.00$0.00$0.00····························
SG&A Expenses$13.3M$23.2M$89.1M$39.7M····························
Operating Expenses$39.3M$31.0M$102.6M$52.7M····························
EBITDA$20.8M$13.6M-$45.3M$7.2M····························
Operating Income$3.5M-$820K-$59.7M-$6.4M····························
Interest Expense$1.2M-$1.8M$82K$446K····························
Income Before Tax$4.6M-$4.9M-$58.9M-$6.3M····························
Income Tax Expense$86K$50K$6.3M-$948K····························
Net Income$5.7M-$3.5M-$130.8M-$16.6M····························
Basic EPS$0.03$-0.06$-1.14$-0.16····························
Basic Shares116M117M118M118M····························
Diluted Shares124M117M118M118M····························
Upgrade to Premium for up to 10 annual periods, where available.
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Earnings Summary

Estimated earnings date:Nov 16, 2026
Estimated EPS: $0.01Estimated revenue: $12.9M
Jun 30, 2026Q1FY2027

Revenue

$14.5M

Estimate unavailable.

Revenue Beat/Miss

Not available (no estimate stored)

EPS

$0.02

Estimate unavailable.

EPS Beat/Miss

Not available (no estimate stored)

Debt Change

-53.6%

Cash Change

+8.5%

Margin Change

+73.9 pp

Debt and cash show percentage changes versus the comparison period; margin shows the change in percentage points (pp). These are company-wide changes, not per-share amounts.

Financial Changes Since Prior Period

What Improved

  • Margins expanded
  • Cash position grew
  • Debt reduced

Potential Score Impact

Positive indicators included revenue growth, cash levels, debt levels, net income margin. Pressure indicators included EPS growth. These factors may support or pressure the Revenue, Management, Financial, and Debt categories; this summary does not claim that the stored scores changed.

Stored Earnings Analysis

Revenue increased 22.1%. EPS declined 132.3%. Cash increased 8.5%. Total debt declined 53.6%. Net income margin improved by 73.9 percentage points.

Earnings-Call Transcript

Earnings-call transcript analysis is not currently available.

These results may influence future scores when the next evaluation is completed.

Upgrade to Premium to unlock all earnings history.View plans
Earnings data: 120 days ago · Stale

Insider Activity

Guru / Smart Money

Guru Score

Smart Money

Number of Gurus

Total Guru Value

Avg Portfolio Weight

Largest Holder

Largest Holder %

New Positions

Increased Positions

Reduced Positions

Exited Positions

Net Guru Sentiment

Short Interest

Government disclosed trading activity is available on the Smart Money directory. Filings may be delayed and may not represent complete current holdings.

Dividend History

Dividend data is not available yet. Missing data does not mean this company pays no dividend.

Conservative Projected Values

3 Years

$———.——

Premium

5 Years

$———.——

Premium

10 Years

$———.——

Premium

Conservative Projection Rate

——%

Premium

Conservative Projected Values — price projections derived from actual 10-year adjusted historical returns, conservatively adjusted and capped at 8% annually. These are distinct from the Outperformance Model Score and WallStreetScore.

Conservative Projected Values

Premium unlocks the 3-year, 5-year, and 10-year conservative projected values with full calculation breakdowns based on actual historical returns.

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Historical Outperformance Record

Premium includes stored forecasts and any available evaluated results. Completed results, win rates and calibrated probabilities are shown only when supported records exist; access does not create historical outcomes.

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Historical Trends

3 historical records
Jul 24, 26Oct 1, 26Oct 15, 260255075100

Historical Score Chart

3 of 3 records shown

Wall Street Score

Jul 24, 26Oct 1, 26Oct 15, 260255075100

Debt Score

Jul 24, 26Oct 1, 26Oct 15, 260255075100

Revenue Score

Jul 24, 26Oct 1, 26Oct 15, 260255075100

Asset Score

Jul 24, 26Oct 1, 26Oct 15, 260255075100

Capital Score

Jul 24, 26Oct 1, 26Oct 15, 260255075100

Management Score

Jul 24, 26Oct 1, 26Oct 15, 260255075100

Moat Score

Jul 24, 26Oct 1, 26Oct 15, 260255075100

Valuation Score

Jul 24, 26Oct 1, 26Oct 15, 260255075100

Buffett Score

Jul 24, 26Oct 1, 26Oct 15, 260255075100

Intrinsic Value

Jul 24, 26Oct 1, 26Oct 15, 26$0.00$0.10$0.20$0.30$0.40

Value Reference

Jul 24, 26Oct 1, 26Oct 15, 26-$0.10$0.00$0.10$0.20$0.30

Margin of Safety %

Jul 24, 26Oct 1, 26Oct 15, 26-3.0%-2.0%-1.0%0.0%1.0%

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News

Rumor Mill · POWW

Corporate developments & opportunities

Explore market →

No reviewed developments match this filter.

Evidence credibility is not a forecast of stock performance. Rumor Mill is separate from the WSS score.

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