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Educational research only—not investment advice or a recommendation. Scores and estimates may use delayed, incomplete, restated, or corrected market and filing data. Independently verify information before making an investment decision.
OptimizeRx Corp. is digital health company, engaged in the provision of digital health messaging via electronic health records, which serve as a direct channel for pharmaceutical companies to communicate with healthcare providers. It offers electronic health record (EHR) workflow solutions which include financial messaging, patient education, and brand messaging and brand support. The company was founded by David A.
Brands & revenue mix
Dynamic Audience Activation Platform (DAAP)
AI-driven platform that generates dynamic audiences with predictive analytics through machine learning for life sciences brands.
Separate brand revenue is not available in this research.Source
Micro-Neighborhood® Targeting (MNT)
Privacy-first process for creating consumer audiences to deliver targeted marketing campaigns.
Separate brand revenue is not available in this research.Source
CopayCue™
Next-generation copay activation solution powered by real-time prescribing intent within the EHR workflow.
Separate brand revenue is not available in this research.Source
Profiler
Tool providing insights into customers' target consumers to enhance marketing effectiveness.
Separate brand revenue is not available in this research.Source
Revenue share is not unit sales or a best-seller ranking. Parent brands and included sub-brands can overlap; do not add overlapping rows.
Product / operating segments
Other RevenueUSD 215,000
Reported percentage. Percentages use consolidated company revenue unless a different denominator is stated.
For the rolling twelve months ended June 30, 2026, the top 20 pharmaceutical customers contributed 54% of revenue. In fiscal year 2025, the top five customers accounted for approximately 47% of revenue.
DeepIntent — Integration of OptimizeRx's authenticated EHR network into DeepIntent's healthcare demand-side platform (DSP) for healthcare advertising.Source
ConnectiveRx — A revenue-share agreement resulting from a 2014 legal settlement for financial messaging distribution through the integrated network.
Overall investment score · Quality, value, risk and opportunity
42
Weak
PoorElite
View category scores →
Company Quality
How good is the actual business—regardless of today’s stock price?
52
Fair
Financial Strength
35
Business Quality / Moat
94
Management
72
Growth Quality
10
Risk / Durability
20
Weak Company · Expensive Stock
Uses financial strength, moat, management, growth quality and durability. It excludes share price, P/E, market cap, intrinsic value and margin of safety.
Opportunity
Opportunity Score · How does the current price compare with estimated value?
50
Avoid
Based on current valuation, company quality, recent trends, and available market signals.
View score details →
Model Outlook
12-month model · What does the model think happens next?
58/100
Building Historical Record
Model Score 58/100 — estimates relative performance potential, distinct from WallStreetScore (company quality).
Probability unavailable — the model has not produced a calibrated probability yet.
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WSS View
The quick read
WSS currently sees meaningful weaknesses in the company-strength profile.
At today’s price, the WSS valuation framework currently reads as moderate rather than unusually attractive.
The model outlook is currently moderate.
What we like
No strong positive signal is being highlighted from the currently available summary data.
What to watch
•Valuation is a weaker part of the current profile
•Revenue fundamentals are weak
•Debt / balance-sheet profile needs attention
•Asset quality is a weaker factor
Company-specific research
Questions worth answering for OPRX
Research inputs 100% complete
These questions are generated from this company's current financial and score data so the page adds context instead of treating the headline score as a stand-alone conclusion.
•What is driving OPRX's revenue decline, and does the latest company filing suggest the weakness is temporary or structural?
•Is OPRX's positive free cash flow repeatable, or is the current level being helped by temporary working-capital or spending changes?
•Does OPRX's balance between cash and debt leave enough flexibility if business conditions weaken?
•What future growth or profitability would be needed to justify OPRX's current valuation?
•What does the current fundamental change risk warning mean for the reliability or interpretation of OPRX's score?
Two different market-behavior signals. Momentum measures direction and trend strength. Volatility measures how large and unstable the price moves are, regardless of direction.
A high momentum score means price has been trending upward with confirming short- and medium-term strength. A low score means downward or weakening momentum.
Volatility = How violently is it moving?
A high volatility score means larger, less stable price swings. It can happen while a stock is rising or falling, so high volatility is not automatically bullish or bearish.
Important: the volatility score above is based on realized price volatility. Implied volatility (IV) comes from options prices and represents the market's expected future movement. Wall Street Score will keep IV separate and will only display it when a verified options-chain feed is available.
Community Sentiment
0 active · 0 total calls
0% Bullish (0) 0% Bearish (0)
No personal call yet on OPRX.
What the Bulls Say
+Growth opportunities may come from revenue expansion, margin improvement, new products, market-share gains, and stronger cash flow.
+Material partnership/catalyst: Integration of OptimizeRx's authenticated EHR network into DeepIntent's healthcare demand-side platform (DSP) for healthcare advertising.
+Material partnership/catalyst: A revenue-share agreement resulting from a 2014 legal settlement for financial messaging distribution through the integrated network.
+Product opportunity: OptimizeRx Corp. is digital health company, engaged in the provision of digital health messaging via electronic health records, which serve as a direct channel for pharmaceutical companies to communicate with healthcare providers. It offers electronic health record (EHR) workflow solutions which include financial messaging, patient education, and brand messaging and brand support. The company was founded by David A. Harrell in 2006 and is headquartered in Waltham, MA.
What the Bears Say
−Key risks may include competition, margin pressure, debt levels, valuation risk, and changes in demand within the Medical - Healthcare Information Services industry.
Bull and bear cases summarize disclosed catalysts, growth opportunities and risks; they are not buy or sell recommendations.
Create a free account to make a call.
Scores
Click any score for full breakdown
Wall Street Score
Weak42/ 100
Weak (0–50)Fair (51–71)Strong (72+)
Debt
Poor
30
Debt Cost20.3%
Debt Reduction YoY21.4%
Debt / Equity0.20x
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Revenue
Poor
30
Revenue YoY-9.8%
Revenue CAGR23.7%
Net Margin4.7%
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Asset
Weak
47
Asset Growth YoY3.4%
Liquidation/Share$6.90
Net Assets/MCap0.92x
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Capital
Weak
42
Earnings Yield2.9%
Buyback Yield4.5%
Debt Cost20.3%
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Management
Strong
72
ROIC7.0%
ROE3.5%
ROA2.8%
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Moat
Elite
94
EPS Growth45.8%
FCF/Share Growth94.7%
Rev/Share Growth17.1%
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Valuation
Poor
29
Intrinsic Value$9.38
Value Reference$5.63
MOS0.1%
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Buffett
Weak
48
Revenue30
Moat94
Valuation29
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MOS
Poor
27
MOS %0.1%
Value Reference$5.63
Deep Discount Reference$3.75
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Financial
Poor
34
Interest Coverage2.3x
ROIC7.0%
FCF Yield11.9%
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Master
Poor
34
Financial34
Valuation29
Debt30
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Resilience
Fair
60
Survival Years0.6 yrs
Current Ratio3.04x
FCF Margin0.2%
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Score Changes
2 historical score records available
Previous Score
56
Jul 24, 2026
Change
-13.4
points
Current Score
42
Oct 1, 2026
Category Changes
Revenue-6.6
Debt0
Assets-6.3
Capital-16.0
Management-8.0
Moat0
Valuation-44.3
Buffett-7.9
OPRX decreased 13.4 points because Revenue declined by 6.6 points, Asset declined by 6.3 points, Capital declined by 16 points.
Negative Contributors
− Revenue declined by 6.6 points
− Asset declined by 6.3 points
− Capital declined by 16 points
− Management declined by 8 points
− Valuation declined by 44.3 points
− Buffett declined by 7.9 points
Projected Score
Projected Score
39
Projected Change
-2.8%
Preliminary comparable-period financial changes suggest decline of approximately 2.8 points. This is a projected estimate, not the official WallStreetScore.