Baozun Inc. (BZUN) Stock Score, Valuation & Financial Research

Baozun Inc. is in the Consumer Cyclical sector and Specialty Retail industry. It is reviewed using Wall Street Score's company-strength, valuation, growth and financial-health framework. The current Wall Street Score is 36/100.

Quick answer for BZUN

Baozun Inc. currently has a Wall Street Score of 36/100. The stored market price is $2.76. Its financial score is 39/100. Its valuation score is 0/100. These figures are a research snapshot, not a buy or sell recommendation.

What Baozun Inc. does

Baozun Inc., operating through its network of subsidiaries, provides a comprehensive suite of digital commerce services to brand partners across the People's Republic of China. The company's extensive offerings include establishing and integrating IT infrastructure, designing and launching online retail platforms, managing daily store operations, executing visual merchandising and promotional campaigns, providing dedicated customer support, and overseeing logistics such as warehousing and order fulfillment. Baozun caters to brands in a wide array of sectors, including apparel and accessories, household appliances, consumer electronics, home goods and furnishings, food and health products, beauty and cosmetics, fast-moving consumer goods (FMCG), mother and baby products, and the automotive industry. Founded in 2007, the enterprise was initially known as Baozun Cayman Inc. before adopting

BZUN financial snapshot

Wall Street Score:
36/100
Current price:
$2.76
Market capitalization:
$160.5M
Revenue:
$1.55B
Net income:
$-20.1M
Free cash flow:
$39.6M
Cash:
$191.0M
Total debt:
$315.5M
EPS:
-0.35
Financial score:
39/100
Valuation score:
0/100
Revenue score:
30/100

What stands out

  • Reported year-over-year revenue growth is +0.1%.
  • Free cash flow is $39.6M, showing positive cash generation.
  • The balance sheet shows $191.0M of cash versus $315.5M of total debt, so leverage deserves attention.

What the numbers mean

Its current valuation score is 0/100, which Wall Street Score classifies as weak within the model's valuation framework.

The financial score is 39/100. This is a starting point for reviewing liquidity, leverage and cash-flow strength rather than a stand-alone recommendation.

A strong company and an attractive stock price are not always the same thing. Revenue, earnings, free cash flow, debt, management quality, competitive advantage and valuation should be considered together. Wall Street Score organizes these inputs into a consistent research framework so investors can identify what deserves deeper review.

Data freshness: Financial data last refreshed 2026-09-09.

How to research BZUN

Start by understanding how the company makes money. Then compare revenue and earnings trends, cash generation, debt, liquidity and valuation. Review the company's latest filings and earnings reports before acting on any score or model estimate.

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Data may change as company filings and market prices update. Educational research only; not a buy or sell recommendation.